Articles & notes
Earlier writing on marketing, business and technology. Each article keeps its original publication date.
More clicks. More content. Is AI improving your marketing?
What Dario taught me about questioning my own rules, and how to judge AI marketing by what happens after the click.
Before adding AI, find where your business gets stuck
Follow one customer through the business before choosing another tool. A practical way to find the delay and test one useful change.
Discover How AI Will Pave the Way for Smart Digital Marketing
Artificial Intelligence (AI) is transforming the digital landscape, and its impact on marketing is no exception. As businesses strive to stay ahead in the ever-evolving world of online promotion, embracing AI technologies has become a crucial strategy for optimizing brand performance. AI’s potential to revolutionize digital marketing is enormous, paving the way for smarter, more…